Archive | July, 2017

Making a cultural shift in your organisation by rethinking digital…

17 Jul


Part of my work at the moment is helping Arts and Cultural companies develop their organisations by rethinking their digital strategies.

I have been developing this as part of my practice as an artist, theatre and film maker, using my knowledge and experience of working within the digital space over the last 20 years.

The key approach is to take time to analyse where the organisation is at the moment. Discover what skills and resources it has. Then to work with the organisation to create a framework and digital plan to enable it to get where it would like to be.

I take a multi-stand approach and look at the Internal systems and communication of the team. Then to look at the Creation of the digital assets that are being made, and to find the best way to capture, curate and develop those. Then to look at the External delivery of these and to focus on the public facing aspects and platforms that the organisation uses.

There is an analysis, discussion, training and development approach to this process, and I work alongside the senior Management team to help this cultural shift to occur.

The approach is not about what ‘digital’ is but about what it can help your organisation and team to achieve and deliver.

If you are interested please register your interest for a conversation by contacting me here


Marcus Romer is a freelance Director, Writer and Filmmaker. He is Creative Director of Artsbeacon UK, and Associate Artist for Theatre Royal Stratford East, National Theatre Wales, and Collusion. He has delivered Digital Consultancy work for SOLT and UK Theatre, Home, Manchester, Arts Council England, Creative England, The British Council, The European Theatre Convention, New Norske Theatre, Oslo, Innovation Norway, LIPA, Barclays UK, Norwich City Council, Cambridge City Council. He created Shift Happens Conferences, and helped to produce No Boundaries in 2014 and 2015. He was CEO and Artistic Director of Pilot Theatre from 1994 – 2016.